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content/blog/2006-05-04-product-placement.md
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title: 'Product Placement'
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date: '2006-05-04T07:10:01-04:00'
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permalink: /product-placement/
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tags:
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- television
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---
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On another note: last night’s [Alias](http://abc.go.com/primetime/alias/) contained what I have to call the worst moment of product placement in the history of crass commercialism. It went something like this (names have been elided to avoid spoilerage):
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> Scene: car interior, en route to crucial surveillance mission.
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>
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> Operative 1: So you finally bought the Ford Hybrid.
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> Operative 2: Electric. Good for when you need to be quiet.
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>
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> Cut to: zoom on Ford Hybrid logo on back of car.
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And I thought that season three’s “Quick! To the Ford F-150!” was bad.
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If there’s good news, I guess it’s that it’s a bit harder to effect such product placement on [Lost](http://abc.go.com/primetime/lost/).
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